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Yes, and the timing matters more than most advice on this admits. The clearest UK figure comes from Girlguiding’s Girls’ Attitudes
SugaPlum is the underwear brand built for Gen Alpha girls. Not a smaller version of adult lingerie, and not a
If you’re trying to figure out what underwear a 13 year old girl should wear, you’re not the only parent
Finding the right teen bras in the UK shouldn’t be complicated. Between school days, sports and lazy weekends, a good
As a proud Buy Women Built brand, SugaPlum is more than just a women-owned business. We’re part of a movement
Many parents assume a bra needs an underwire to give proper support. For most teens, it doesn’t. Support comes mainly
Mums, we understand that ensuring your teen has a stylish and comfortable wardrobe of teens’ bras is crucial. But we
Underwear is often one of the first parts of her wardrobe she gets to choose for herself. Mix & match
Buying her a bra can feel like more pressure than it should. Sizes change fast, shops rarely cater for this
If your teenage daughter is into sports or any other physical activity, you might have heard about the benefits of
From Training Bras to Underwire The teenage bra has come a long way since the first “training bras” of the
Sending your child off to university can be a bittersweet experience. You’re proud of their accomplishments and excited for their future, but you also worry about their mental health and well-being.
Your girl is… well, not so much a little kid anymore! You know that the inevitable will happen and you
Personalised presents are so on-trend – who wants to have the same boring thing as everyone else? While being on-trend and homemade chic, they’ll also save you money too!
Christmas is finally here! At SugaPlum we are big fans of the jolly season and we happily sing along Mariah
We’ve all been there. You’re scrolling through your news feed and you see the latest disaster, and suddenly it feels
It’s festival season and your kid is probably going on her first adventure pretty soon 🙂 From things like wearing
Do you know that September is PCOS awareness month? Polycystic ovary syndrome, or PCOS for short, affects 10% of women in
When you have kids, there are many uncomfortable conversations that you dread having with your children. From awkward situations at
It’s that time of year again. The sun is shining, there’s a waft of barbeque in the air, and the